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Corporate communication is taking the lead, but maintaining a dialogue with consumers should also be a priority. How do you manage it all as a marketing manager? In China, which has reported more than 80,000 cases than any other country, the coronavirus has created an unstable terrain for local and foreign brands operating in the […]

November 3, 2019

Diana

Ideas for marketers

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As we approach 2021, we know that the path to purchase is continually shifting and becoming hyper-fragmented. Even the direct-to-consumer markets, which have seen phenomenal annual growth, are seeking opportunities to future-proof themselves against shifting consumer priorities. More so than ever, that’s the shift that matters – it’s no longer a path to purchase, it’s […]

National Museum of Prado is not only one of the biggest art galleries in the world but a great source of inspiration and thinking reshaping of a content creator. I’ve taken three things that I would like to share with you because our work has so much in common with Rubens’s, Tiziano’s, el Greco’s and […]

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